Annual Report
The Annual Report 2009/10 was published online as part of LBTB's commitment to becoming a more environmentally responsible and sustainable business. The report includes links and embedded video, giving the reader the opportunity to expand their understanding and awareness of the work undertaken by the tourist board.
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Lesley Lloyd, Chair of the Board
Lesley Lloyd reflects on 2009/10. A year that saw the term ‘staycation’ enter our vocabulary, customer service reach new levels and a YouTube love story send images of a new Blackpool around the world.
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Mike Wilkinson, Chief Executive
Mike Wilkinson looks at the challenges and opportunities facing the tourist board, following changes in the political landscape and the new Lancashire brandscape.
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Steve Partington, Director of Business Development
Steve Partington celebrates the great advances towards sustainable, quality destinations across the county, through successful partnerships, new initiatives and a commitment to excellence.
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Tony Openshaw, Director of Marketing
Tony Openshaw, demonstrates how campaigns and stakeholders embraced the new Lancashire brand through a range of effective marketing initiatives and new ventures into social media and e-communications.
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Previous Annual Reports
Take a look at previous annual reports by Lancashire and Blackpool Tourist Board.
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