Marketing Campaigns
Every year the tourist board delivers out two main short breaks marketing campaigns and several on-line campaigns.
All our campaigns aim to attract new and existing visitors to Lancashire for a short break and are themed around different areas of interest and target markets.
If you’d like more information on any of our campaigns contact the marketing team on 01772 426461 or email marketingsupport@lbtbltd.com
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Open Golf Championship 2012
Visit Lancashire are hosting the official tourism website for the 2012 Open Golf championship. Opportunities from £30
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Lancashire Witches Campaign
Visit Lancashire will be marking the 400 year anniversary of the Lancashire Witch Trials with a re-launch of the Lancashire witches driving trail and a short break campaign. Find out more.
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Easter Holidays Digital Campaign
For the 4 weeks in between 26 March – 22 April 2012 visitlancashire.com will be taken over by Easter celebrations. Sign up to one of our packages and gain extra exposure for your Easter holiday events, attractions, celebrations and promotions via our dedicated Easter section.
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The Lancashire Visitor Guide
THIS OPPORTUNITY HAS NOW CLOSED. The only Lancashire wide visitor guide produced annually by LBTB. Advertise your business in the guide.
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Lancashire's Countryside Collection
THIS OPPORTUNITY HAS NOW CLOSED. For rural attractions only. This popular leaflet promotes Lancashire's rural attractions.
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Country Escapes 2011
THIS OPPORTUNITY HAS NOW CLOSED. This multi-media campaign targets higher spending couples aged 45+ within a 2.5 hour drive of Lancashire, who are looking for experiential activities, luxury places to stay and quality dining. Running Feb-June 2011
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Be Part of it – What’s on in 2010
THIS OPPORTUNITY HAS NOW CLOSED. Events are key to attracting visitors and this short breaks campaign promoted 'What's On' from April – Oct 2010 through on-line activity and through a printed guide.
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Embark on a Journey 2010
THIS OPPORTUNITY HAS NOW CLOSED. During 2010 the tourist board promoted short breaks in Lancashire with a heritage theme. Using a mix of on-line and off-line activity visitors were invited to 'embark on a journey'. Take a look at the results.
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