Open Golf Championship 2012
VisitLancashire are proud to be hosting the official tourism website for the 2012 Open Golf championships in Lytham St Annes.
The website was launched at the 2011 Kent Open in July and will be live for 12 months until the end of the 2012 Open at Royal Lytham & St Annes Golf Club. The site will be heavily promoted in the run up to the event via Search Engine Optimisation, PR and online and offline advertising.
This is a great opportunity for accommodation providers, attractions and eating out venues to be promoted to the many thousands of golf fans who plan on visiting Lancashire for the 2012 Open.
All members of Marketing Lancashire receive 
a free standard entry as part of their membership.
The site is already receiving significant traffic as well as bookings. If you are an accommodation and a member make sure you don’t miss out on bookings, please update your online availability as a matter of some urgency.
There are opportunities for members to increase their presence on the site, details below:
|
Open Golf 2012 Advertising Packages |
Non Member Rate (ex VAT) |
Member Rate (ex VAT) |
|
|
Standard Entry |
|
£150 Includes complimentary membership until March 2013. |
FREE |
|
Enhanced Entry |
|
£150 Includes complimentary membership until end March 2013. |
FREE Availability must be provided through the DMS or Frontdesk* |
|
Featured Entry |
|
£400 Includes complimentary membership until end of March 2013. |
£320 Availability must be provided through the DMS or Frontdesk*
|
|
Open Golf 2012 Advertising Packages |
Non Member Rate (ex VAT) |
Member Rate (ex VAT) |
|
|
Standard Entry |
|
£150 Includes complimentary membership until March 2013. |
FREE |
|
Enhanced Entry |
|
£250 Includes complimentary membership until March 2013. |
£200 |
|
Featured Entry |
|
£400 Includes complimentary membership until March 2013. |
£320 |
If you have any questions please contact Imaginations on 0151 641 6800 or email info@imaginations.org.uk
Payment can be made via invoice, credit/debit card or direct debit.
Background to the Open Golf 2012
- Royal Lytham & St Annes Golf Club will be hosting the Open Golf in 2012 (19-22 July 2012)
- One of the biggest golf events in the world; the Open is one of the four championship events in professional golf and the only one held outside the USA.
- Approx 200,000-250,000 spectators are expected to attend the 2012 Open
- Major tourist draw (15% overseas visitors)
- A large number of British and international golf fans will be looking for accommodation, places to eat and things to do in Lancashire during the event.
Marketing Lancashire are managing the official Open Golf destination website which is linked to from the official Open Golf website and the Royal Lytham St Annes Golf Club.
The site was launched and promoted to potential visitors at this year's Open in Kent. The is also being promoted through print and digital marketing.
Take a look at the site www.visitlancashire.com/open2012
*Commission is a minimum 10% for all bookings through the DMS or Frontdesk. If there is no possibility to provide availability through the DMS or Frontdesk, other packages may be available upon request.
