Green Advantage

Environmental or 'green' issues are becoming increasingly important for the tourism industry. Green Advantage is a one-day training programme designed to help participants to increase their understanding of environmental and sustainable tourism issues, and plan practical action to boost business performance.

Green Advantage can help your organisation to:

• reduce business costs
• improve business performance
• add value to the customer experience
• gain a competitive edge by capitalising on interest in green issues.

The Green Advantage training programme is designed to assist owners, managers, employees and volunteers in any sector of the tourism industry, including those operating in rural, urban and coastal areas. It aims to help participants to increase their understanding of key environmental issues, and plan practical actions for their organisation.

After successfully completing the programme, participants will be able to:

• appreciate the benefits of sustainable tourism development
• save money by reducing use of energy, water and materials
• help to improve the environment in their area
• benefit from using local products, services and facilities
• develop an environmental policy and put it into practice
• adapt their marketing to gain a green advantage.
  

Please contact the training team for further information on 01257 226607/08 or email hheyworth@lbtbltd.com

NB Members of Lancashire and Blackpool Tourist Board receive a further 20% reduction in the above costs.